Meet the Founder

Alex is a seasoned hospitality expert with an illustrious career spanning over two decades, he mastered the art of opening and operating hotels, resorts, and residences across the world.

His exceptional creativity and experience in creating narratives with distinctive touchpoints are well-known in the industry.

With his love for travel and his experience having worked in many countries, he brings a global perspective to his projects and has a particular fondness for styling and storytelling, he will be involved from the start of each project to create bespoke touch points in order to bring unrealized concepts to life.